From Uber Driver to Advertising Yoda, Mychal Connolly Creates Stand Out Truck

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40 Under 40 Entrepreneur Finds His New Mission and Helps People Along the Way

For most people, starting a new business right before the start of the pandemic would be a nightmare. For Mychal Connolly, it was the perfect opportunity to let his business idea grow by encouraging and supporting others. Stand Out Truck came as a result of Mychal Connolly’s realization that something was missing from his life. Here’s how he got there.

To learn more about Stand Out Truck and their services, visit https://www.standouttruck.com/

Connolly has had success as an entrepreneur and author which allowed work from home. But when he started driving his wife crazy at home, she suggested he start driving for Uber, get out of the house. Connolly explained, 

“I went on a journey with self-discovery with Uber...I was thinking, ‘man, with everything you have you should be happier.’ Uber helped me understand the thing that was missing from my life is that I love people.”

Armed with this self-discovery, a newfound love of driving, and an arsenal of knowledge from past jobs and experience, Connolly got his first digital mobile billboard truck on March 9, 2020. His goal was to help businesses succeed by hearing their stories and then helping them promote their brand. 

Of course, this was right before everything went nuts with the pandemic. But Connolly didn’t see it as a setback. Instead, he used it as an opportunity to celebrate the people who, at the time, needed it most. He made it very inexpensive to run celebration ads to celebrate high school seniors.

“Because of my book, Launch and Stand Out, I go into the schools and I know a lot of the seniors...And I said, ‘I’ve got to do something for them.’ So I shifted the business model at the time away from businesses to focus on celebrating the seniors,” Connolly explained.

This method of celebration gained a ton of traction during a time when people were craving innovative ways to lift up their graduates when in-person graduations, graduation parties, and even signing yearbooks at school were all canceled.

And, as the months went on, Stand Out Truck gained a lot of traction with businesses too. And a year later, Connolly is able to tell his story of how a year ago, he was driving for Uber, and now he drives for himself and fuels his passion for people.

About Stand Out Truck:

Stand Out Truck is a digital mobile billboard truck agency serving Western Massachusetts and Connecticut. Their billboard trucks run ads and celebrations on three sides of the truck and drive intentional, agreed-upon routes to provide the best ROI for customers. Learn more about Stand Out Truck on their website.

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